DENIS MCQUAIL TEORIA DE LA COMUNICACION DE MASAS PDF

Ejemplos: 1GM, Alemania nazi los medios de comunicacin servan a la propaganda de las elites del partido en el poder. Se consideraba que las circunstancias necesaria para el poder meditico eran: - Una industria meditica nacional capaz de llegar a la mayora de la gente. Comunicacin y cambios sociales: a finales del SXIX y principios del SXX se producen grandes cambios sociales y econmicos, se podra sealar que los peridicos, cine y otras formas de cultura popular fueron fomentadores potenciales tanto de la delincuencia individual y del debilitamiento de la moralidad como del desarraigo, de la impersonalidad y de la ausencia de vnculos o sentido de la comunidad. Los medios de comunicacin de masas eran una fuerza potencial para un nuevo tipo de cohesin social, capaz de conectar a individuos dispersos con una experiencia compartida, nacional, ciudadana o local. Tambin podan servir de apoyo a las nuevas polticas democrticas y a los movimientos de reforma social. Beneficios potenciales de la comunicacin de masas: - Contribuyentes al progreso.

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